the kinsa group

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Bipolar Beverages? Energy and Relaxation Drinks Take Beverages (and Consumers) to New Extremes

July 11, 2011 in Food & Beverage Industry Information

Stressed out?  Anxious?  Jet-lagged? For years consumers sought drinks laden with ingredients like caffeine, taurine, electrolytes and herbs to give them the extra energy boost they craved.  But lately, manufacturers have introduced several non-alcoholic concoctions that promise just the opposite – they help you unwind. Today, it seems it’s not enough for a drink to […]

 

Top Priorities to Ensure Profitable Growth for Today’s Food & Beverage Industry

May 30, 2011 in Food & Beverage Industry Information

“If the Great Recession has taught us anything, it is that uncertainty is certain.” So say executives at Tompkins Associates, business strategy and supply chain specialists, in reference to their Top 11 Priorities for 2011.  The list identifies the following priorities food & beverage organizations should focus on on to ensure profitable growth throughout the […]

 

USDA & HHS Guidelines Target Obesity Problem – Food & Beverage Organizations Can Be Part of the Solution

May 23, 2011 in Food & Beverage Industry Information

What’s the number one health crisis confronting our country? Despite what you may think, it’s not cancer, heart disease or high blood pressure.  It’s obesity.  According to an announcement accompanying the official 2010 Dietary Guidelines: “More than one-third of children and more than two-thirds of adults in the U.S. are overweight or obese.” These sobering […]

 

Why Food & Beverage HR Professionals Need to Participate in Social Media

April 25, 2011 in HR Best Practices

Still on the fence about using social media?  Consider these statistics from the recent Cone Business in Social Media Study: 93 percent of Americans believe that a company should have a presence on social media sites. 85 percent believe that these companies should use social media to interact with consumers. 60 percent of Americans regularly […]

 

Keys to Predicting Success in Food & Beverage Executives

April 4, 2011 in HR Best Practices

Can nice guys (or gals) finish first? That is the question that John Hausknecht, assistant professor of Human Resource Studies at Cornell University’s School of Industrial and Labor Relations, wanted to know.  In conjunction with Green Peak Partners, a Denver-based organizational consulting firm, Hausknecht and his research team conducted a unique longitudinal study of 72 […]

 

Make Balance a Priority

March 28, 2011 in Career and Job Search Tips, HR Best Practices

Smart work/life balance tips to reduce stress and give you more time Meetings.  Soccer practice.  Long hours.  Project deadlines.  Yard work. Given all the responsibilities you have both on the job and at home, you may feel that a healthy work/life balance is unrealistic right now:  spending more time at work may cause you to […]

 

Food & Beverage Professionals – Kinsa’s Top Talent

February 14, 2011 in Food & Beverage Industry Information, HR Best Practices

The following food & beverage industry professionals are experienced, motivated and ready to perform for your organization: DIRECTOR OF SALES / DIRECTOR OF BUSINESS DEVELOPMENT CANDIDATE INITIALS: S. T. CN: 88930 SKILLS AND EXPERIENCE: Outstanding!  Move this candidate to the top of your list.  At a great point in his career, this seasoned professional has:  […]